Digital Marketing Intern

Job Category: Ecommerce
Department/Group: Online/Digital Marketing
Location: Bangalore
Travel Required: No
Posting Expires: 15 Feb 2018

Description
The role is responsible for designing, coding and modifying websites, from layout to function and according to a client's specifications. Strive to create visually appealing sites that feature user-friendly design and clear navigation.

Roles & Responsibilities

• Developing and managing digital marketing campaigns
• Oversee social media strategy
• Manage and maintain the organisations website(s)
• Write and optimise content for the website and social networking accounts such as Facebook and Twitter
• Track and analyse website traffic flow and provide regular internal reports
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
• Continually work on the Search Engine Optimization of the website(s)
• Fix any errors or bugs in online content
• Edit and post videos, podcasts and audio content to online sites
• Create online banner adverts and oversee pay per click (PPC) ad management
• Write copy for email marketing campaigns
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
• Work on printed material to supplement online products

Skills

• Managing digital marketing campaigns
• Social media strategy
• Write and optimise content
• Track and analyse website traffic
• Improving conversion
• Fix any errors